N°01 — Capabilities
Paid social and campaign creative for fashion and luxury brands.
Paid social and AI campaign production under one creative director — run as a monthly partnership or a single launch.
What we lead with
Three core disciplines
Paid Media
Every major paid social platform, plus Google search and shopping.
AI Campaign Production
Directed like a shoot, finished like a photograph.
Creative Direction
Brand worlds with a point of view.
Deliverables in detail
Select a discipline
Paid social across every major platform — Meta, TikTok, Pinterest, Snapchat and more — plus Google search and shopping. Funnel design, creative testing, audience research and budget allocation built around your category margins.
EnquireDeliverables
- —Full-funnel strategy
- —Creative testing
- —Audience research
- —Reporting & insights
Editorial-grade campaign imagery and film, look development and post-production, directed like a shoot and finished like a photograph. Featured at AI Fashion Week NYC and the Fashion AI Expo at Paris Fashion Week.
EnquireDeliverables
- —AI imaging
- —Look development
- —Post-production
Brand worlds with a point of view. Positioning, visual identity and messaging sit alongside art direction, campaign concepting and casting briefs — the editorial discipline to make every asset feel like part of one collection, even when it's a 6-second ad.
EnquireDeliverables
- —Positioning & identity
- —Campaign concepting
- —Art direction
- —Brand guidelines
E-Commerce (CRO)
Conversion optimisation across product pages, checkout flows and lifecycle email — wired tightly to paid media so traffic actually turns into revenue.
CRO audits · Lifecycle email · Funnel optimisation · Analytics setup
N°02 — How we work
Four phases
One cadence,
start to scale.
01
Diagnose
Audit of creative, media and funnel. We find where the money leaks.
02
Direct
A campaign world, a testing matrix and a production plan you can see.
03
Deploy
Assets shipped, media live, spend paced against category margins.
04
Compound
Weekly reads, creative iteration, and scale on what earns it.
N°03 — Results
See the case studies →Marchesa · Paid media + creative direction
12.7x peak ROAS
6–7x average maintained ROAS · Jan 2025
Purchase ROAS — Black Friday week
Skincare DTC brand · Paid media + BFCM creative
7.29x blended · $27.23 cost per purchase
Purchase ROAS — 2025 sale cycles
Get Back · Paid social growth + testing
134% year-over-year growth
Not sure where
the gap is?
Get a free, private review of your ads, walked through with you on a short call.
Two ways to start
No commitment to begin
Free ad review
A private review of your live ads, landing page and offer — walked through with you on a 20-minute call.
Get my free reviewThe Performance Audit
Delivered in 10 business days and fully credited against your first month if you retain us within 30 days. Starts with the scorecard: 8 questions, about 2 minutes.
Take the scorecardN°04 — FAQ
Frequently asked.
What clients ask before we start working together.
01What kinds of brands does The Darcy Agency work with?
We specialize in fashion, luxury, and lifestyle brands — from emerging designers to established houses — and also partner with adjacent verticals like beauty and e-commerce DTC that need editorial-grade creative.
02Do you offer paid media management?
Yes. Paid social across every major platform — Meta, TikTok, Pinterest, Snapchat and more — plus Google search and shopping. We handle creative strategy, audience targeting, budget pacing, and performance reporting end-to-end.
03What is AI-driven production?
We use generative AI tools alongside traditional creative direction to produce campaign imagery, lookbooks, and editorial content — cutting production time and cost without compromising taste. It's how we ship couture-quality visuals at the speed paid media demands.
04Do you work on retainers or per project?
Both. Most clients start with a defined project (a launch campaign, a paid media audit, a creative refresh) and then move into a monthly retainer for ongoing creative and growth work.
05Where are you based and who do you work with?
The studio is based in Europe and operates on US working hours. We work with brands worldwide — currently with clients across the US, UK, EU, and Middle East.
06How do I get started?
Email info@thedarcyagency.com or use the contact page. Every inquiry gets a personal reply, within one business day, followed by a discovery call to scope the project.